Paid Search Manager / PPC Specialist / Paid Ads Manager

Company: Brookdale University Hospital And Medical Center
Location: Pomona
Posted on: May 10, 2022

Job Description:

Paid Search Manager / PPC Specialist / Paid Ads Manager - e-Commerce Accounts An established digital marketing agency is looking to add a Paid Search Manager to our team.As a Paid Search Manager, you will strategize, build, optimize and maintain a number of Google Ads e-commerce campaigns for a portfolio of clients.While we prefer someone with a few years of experience, we recognize that having the right mindset, work ethic and natural aptitude for this type of work is far more important.With that said, we are looking for someone who has an analytical mind, a strategic thinker who is competitive and likes to win.If you have experience working in the digital marketing space and you're an individual who is driven to do the best job you can and won't settle for good enough, let's talk. Responsibilities Build, manage and scale paid search, shopping, display and remarketing campaigns in Google Ads, Microsoft Ads, Criteo, etc. Conduct keyword research and competitive analysis Create ads, build negative keyword lists, create campaigns based on dayparting, geo-targeting, device segmentation, etc. Closely monitor and continuously optimize campaigns in alignment with performance goals Manage ad spend budgets to maximize growth and returns Audit existing campaigns, analyze keywords, ad copy, bid strategy, and elements to identify new opportunities to improve performance, goals, and KPI's Continually research, evaluate and test campaign structure and elements (e.g. creative, bid strategies, audience targeting, placements, etc.) Troubleshoot and resolve technical issues as needed Coordinate cross-functionally with other teams to compile campaign assets and communicate creative requests (e.g. landing pages, videos, etc. ) Establish and track client goals, perform deep-dive performance analysis and create a monthly report of findings for clients Cultivate and maintain positive client relationships by scheduling monthly calls, communicating professionally, and promptly responding to emails and questions Required Skills & Attitude Motivated by a sense of personal accountability and commitment to delivering exceptional quality Analytical and able to diagnose issues and develop appropriate solutions Enjoys solving problems through research, creativity, and technology Eager to learn, to challenge, be challenged, and develop new skills Motivated to provide excellent service to clients Dedicated to understanding a clients business and their challenges Internet Marketing experience Passionate about digital marketing Computer and internet savvy Adept working in a remote position, a self-starter with an impeccable work ethic Ability to pass Google Certifications within 60 days of hire Preferred Experience & Skills Experience managing ad campaigns in Google Ads (Search, Display, YouTube), Microsoft Advertising (Bing), etc. Working knowledge of Google Analytics, Google Search Console, and Google Tag Manager Agency experience managing multiple client accounts Experience tracking, measuring, and assessing client performance across multiple campaigns Experience managing ad budgets Proficiency in Excel with the ability to do vlookups, pivot tables, etc. Knowledge of web design technologies (HTML, JavaScript, CSS, etc.) *Salary based on experienceby Jobble

Keywords: Brookdale University Hospital And Medical Center, Pomona , Paid Search Manager / PPC Specialist / Paid Ads Manager, Executive , Pomona, California